Salon and Spa Marketing Tips

As the saying goes, a picture is worth 1000 words. It’s estimated that a post with quality photos will get 70% more sales and interest than one without. On your Google My Business listing (and other places you promote your business) be sure to highlight photos that sells your service. You’ve got a great looking suite (and not in a house like many of your competitors). Show it off. 

 

Consider bartering services with a professional photographer who will give you shots that make your business look truly professional. 

 

Depending where you are posting your photos, the file name might help with search engines. Instead of a generic “64ghhd5.jpg” file, rename it to raleigh-brow-waxing.jpg or some other good description. It just might show up on someone’s Pinterest board!