Salon and Spa Marketing Tips

Big Title

You know what I do when I run out of fresh marketing tips to share?

I recycle. 

It is rare that you’ll create “one time use” marketing material. Almost everything you create can be recycled. 

• You can simply repeat a post/email that you sent months ago

• You can break down that “5 Tips” article you wrote into 5 different posts

• You can use the before/after image you created and change it up with new wording or a different background

• You can do a “best of” post for each month or each year, compiling a few of your top posts/images

• You can cross-post your content across platforms (FB, Insta, TikTok, etc)

Remember, your audience is constantly changing or growing so chances are lots of new people will see anything you “repeat”.

If marketing/promoting doesn’t excite you then know that once you have created a good bit of marketing content, you can mostly “cut & paste” in the future.