Salon and Spa Marketing Tips
How to Create Holiday Tie-Ins
If you can tie your product or service into a holiday, there is a chance you can get it mentioned in the local media, especially online sites and newsletters like:
https://triangleonthecheap.com/free-things-triangle-week/
Here are some random ideas for connecting with holidays. Obviously you can come up with your own that connects with your business
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New Years - free bottle of sparkling wine with every booking in January
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Valentine’s Day - special couples promotions
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St. Patrick’s Day - one LUCKY customer in March receives a $100 gift certificate
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Mother’s Day - all mom’s get free ____ the first 2 weeks in May
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4th of July - $17.76 special price for _____
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Halloween - bring in a bag of candy (to donate to troops overseas) and receive $20 off your silver package
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Veteran’s Day - all vets (with ID) get $20 off any service the first 2 weeks of November
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Thanksgiving - Bring 6 canned goods (to donate to the food pantry) and you’ll get a $25 gift card toward your next service