Salon and Spa Marketing Tips

Do you have QR codes?

 

If you’ve been out to eat the last year you’ve realized how prevalent QR codes have become. Many restaurants have replaced their physical menus with online ones and you use their QR code on the table to bring up the menu on your phone.

 

So, pretty much everyone knows how to interact with QR codes now.

 

Essentially a QR code is just a way for someone’s camera to redirect them to a website. You no longer have to give out a website, FB page, Instagram account or other things you have to type (or mistype) into your phone. 

 

Here are some ways to use a QR code

 

• Link to your website

• Link to your listing on FB, Google or Yelp and ask for a review on the spot

• Link to the place where you accept payment for your services

• Link to a place where they can sign up for your newsletter (offer a coupon or incentive for doing so)

• Link to your booking page so they can easily book their next appointment while still in your suite

 

There are many free places online for generating a QR code. Make sure it is a site that doesn’t delete your codes after a certain period.